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By John D. By: Satish Balakrishnan. Dictionary Dictionary Term of the Day. Natural Language Processing. Techopedia Terms. Connect with us. Sign up. Term of the Day. Best of Techopedia weekly. News and Special Offers occasional. Cyber Monday. Techopedia Explains Cyber Monday. Develop and improve products. List of Partners vendors. Cyber Monday is an e-commerce term referring to the Monday following the U.
Thanksgiving weekend. As brick-and-mortar stores do with Black Friday , online retailers usually offer special promotions, discounts, and sales on this day. Meanwhile, traditional retailers offer exclusive, website-only deals. The result has been a merging of Black Friday and Cyber Monday into a combination in-store and online shopping experience that has blurred the distinction between the two holidays.
Cyber Monday falls four days after Thanksgiving. It was created to encourage consumers to shop online. Black Friday—the day after Thanksgiving—remains the biggest shopping day of the year. While Cyber Monday has traditionally been the biggest online shopping day of the year it was surpassed by Black Friday in Traditional brick-and-mortar retailers devote increasing amounts of time and energy to online sales to compete with each other as well as with their cyber rivals.
Consumers relish Cyber Monday for several reasons. Many people don't want to spend time away from family during the holiday just to get a bargain, while others don't want to wait in the long lines that form on Black Friday. Cyber Monday provides consumers with a convenient, hassle-free way to shop and cash in on some great deals. And with many retailers now offering free shipping as an incentive to shop on Cyber Monday, it makes shopping online even more attractive.
Although Cyber Monday had its origins in the United States, it is now an international concept. Many e-commerce companies around the world use the term to market promotions to boost their sales at that time of year.
The term "Cyber Monday" was coined in by Shop. The trade association noted that web purchases often spiked on the Monday after Thanksgiving in prior years. There were a few different theories as to why this was so.
One theory suggested that people saw items in stores and shopping malls over the weekend, but waited until Monday to buy them at work where they had computers with faster internet connections.
Remember, in the early 21st century, there were no smartphones or tablets, and high-speed, broadband options for residences were in their infancy. Another theory attributed the phenomenon to the unpleasant experiences brought on by the Thanksgiving weekend. If you were looking to land some phenomenal post-Turkey Day bargains, you could skip the family feast, camp out in the parking lot of your favorite store, and fight your way through a mob of bargain hunters at the break of dawn on Black Friday.
Or you could roll out of bed on Monday morning, pour yourself a cup of coffee, and browse the web for rock-bottom prices. With its official naming, Cyber Monday became designated as one for deals and discounts, reinforcing its popularity. Specifically, there was a huge impact almost immediately. By , most major retailers had moved from Cyber Monday to Cyber Monday Week, offering a revolving menu of deals over several days.
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